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Reaching The Finish Line


Many aspire to be great entrepreneurs as we see the spoils after the fact – the big corner office high in the sky, corporate perks, power, money, etc. What few understand is that being a great entrepreneur means having to stand completely alone with your beliefs. If you have the idea, the passion, the will, and you’re thinking about it day after day…this is the time to do it.
You are never too old or too young. This is the time to strive to overcome your fears. Where the odds are greater, the prize gets much bigger. After all the efforts you have exerted, the prize of success shall be a well-deserved one.

Seeing the realization of your dreams will be life changing. Weather one believes it or not "there’s a distinction between people who are successful and people who are not,”. See opportunities instead of obstacles is a must accepting ‘no-excuses no matter how big or small the obstacle. Get really good at getting past the excuses and saying ‘Why not me? With a no-excuses mentality you will see opportunity where you once seen obstacles.


There's always a solution mindset is all about disrupting and re-architecting your beliefs in self and your ability to make your dreams a become a reality, by ridding yourself of all of the beliefs that are compromising success.


In order to change your behavior you must first understand the power of investing in key capital: Yourself. It’s important to really take the time to invest in oneself personally. Become avid learners of your craft and continually grow and be better people in all aspects of your live. You will see that by stepping outside of your comfort zone and investing in yourself as an asset.”


It is also a challenge to build a high tolerance for risk and failure which is extremely important prior to pursuing your entrepreneurial endeavors. To conquer this fear you must learn to take calculated risk, when it paid off then take another calculated risk. Afterwards you will start to trust your judgment better and analyze what you’re doing by assessing the situation and taking a chance if it seems like a reasonable risk.


No matter what goals your trying to accomplish continuous forward motion is the path. Failure and setbacks happen all the time, but you have to be willing to ride the unpredictable waves of those setbacks without getting discouraged. Building a business or chasing a dream requires a tolerance for failure and you should understand that risk. See failure is a beginning," "If you perceive failure as an ending, there's nowhere to go”. What defines you should not be how you fall but how you rise. What’s your choice when it comes to reaching the finish line success or failure?


How to Shoot Better Product Photography?


By Ann Liu 10/01/23: When it comes to shooting better product photography, attention to detail and a keen eye for composition are essential. Every element, from lighting to background, plays a crucial role in capturing the essence and allure of the product. By carefully selecting the right equipment, utilizing proper lighting techniques, and composing the shots with precision, one can transform ordinary products into captivating visual stories. It's about highlighting the product's unique features, showcasing its quality and craftsmanship, and creating an emotional connection with the viewer. Whether it's through capturing intricate details or presenting products in a lifestyle context, mastering the art of product photography opens doors to unlocking the true potential of each item, leaving a lasting impression on customers, and elevating the brand to new heights.




Choosing the right background for product photography the key is to enhance your product and helps it to stand out. A neutral background, such as white, grey, or black are popular choices for product photography because it puts the focus squarely on the product itself. It creates a clean and professional look and allows the colors and details of the product to pop. Seamless paper or vinyl backdrops provide a smooth and consistent background without any distracting seams or textures. They are available in various colors and can be easily replaced or cleaned if they get dirty or damaged. For certain products, it can be effective to place them in a context or setting that reflects their intended use or target audience. This approach, known as lifestyle photography. It helps create a story around the product and showcases it in a real-world scenario. For example, if you're photographing a camping gear item, you might use a backdrop with a forest or outdoor scene.




Good lighting is a fundamental element that can make or break your product photos. It has the power to enhance the appearance, texture, and colors of the product, creating a visual impact that draws viewers in. Proper lighting can bring out the smallest details and highlight the product's unique features. On the other hand, poor lighting can cast unflattering shadows, flatten the image, and obscure important elements, diminishing the overall visual appeal. When it comes to product photography, there are different lighting techniques to consider. Natural light, such as shooting near a window or outdoors, can provide a soft and diffused illumination that beautifully showcases the product's true colors and textures. The even distribution of sunlight can create a natural and inviting feel, particularly for products that are meant to be used outdoors or in natural settings. When natural light is unavailable, artificial lighting can be used effectively. Soft boxes, light diffusers or bounce cards can help create a more controlled and even lighting setup. These tools help reduce harsh shadows and create a pleasing balance between light and shadow, ensuring that the product is well-lit, and the details are clearly visible.




Composition is a crucial aspect of capturing better product photography. While it is important to have clear and straightforward product shots that accurately showcase the product, incorporating creative composition techniques can make your images more engaging, visually striking, and memorable. One way to experiment with composition is by exploring different angles and perspectives. Instead of solely shooting from eye-level, try shooting from above or below to provide a unique and fresh viewpoint. This can help highlight specific features or details that might not be as apparent from a typical angle. Shooting from a low angle, for instance can make products appear more powerful or larger than life, while shooting from a higher angle can create a sense of vulnerability or delicacy. You can also experiment with negative space, which is the empty area surrounding your subject. Negative space can provide a sense of simplicity and elegance, drawing attention to the product by giving it room to breathe.


Edit and Retouch


The process of editing and retouching is a crucial step in achieving exceptional product photography. Once you have captured your product photos, dedicating time to post-processing allows you to refine and enhance various aspects of the image, including colors, sharpness, and overall quality. The primary goal of editing is to ensure the colors in your product photos are accurate and visually appealing. You can adjust the white balance to eliminate any unwanted color casts and make sure the colors are true to life. Fine-tuning the saturation and contrast can help make the product stand out, enhancing its visual impact without sacrificing realism. Additionally, you may choose to adjust specific color channels selectively to emphasize or tone down certain hues, depending on the desired effect. Additionally, cropping or straightening the image can enhance the composition and remove any distractions from the frame, providing a more polished and professional look.

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